1. What do you see? How does he look?
I see Arnold showing his arm muscle and looking mean. He looks like he's mad at something. I think they are trying to make him look scary and tough because of the kind of magazine this is. I also see red flames as Arnold's background. This gives the viewer a sense of anger and harshness. All the words on the cover are in capital, bold, letters which makes it look like shouting.
2. How does he make you feel?
This photo makes me feel put off. I feel like Arnold is someone who I wouldn't want to hang around. He is showing his muscle which makes me feel like he thinks he's something special and I don't like people who are full of themselves. I also feel like he is someone who is mean and tough which also makes me not like him initially.
3. What do you think about this person now? How does he make you feel?
I think he is a person who is cocky and full of himself. I also think he wouldn't be very pleasant to be around because of the scowl on his face.
4. How does he look? How do those "looks" influence how you feel?
He looks tough. He is wearing sunglasses which masks a lot of his facial features. All you can really notice on his face is his hard set mouth which makes him look like he is scowling. The way he is flexing his arm muscle just shows off his toughness more. This influences me to believe he is a tough guy and may be a bully. This photo sort of villainies him.
5. What lifestyles, values, points of view are represented or omitted?
This magazine cover obviously values toughness and fierceness. Only a target audience of people (probably mostly men) who want to be rough, tough, and muscular would be attracted to this cover. A lifestyle of body building is represented. Arnold is showing off his huge muscle which gives a representation that muscles are something to be valued and wanted. And since this is a muscle and fitness magazine I can assume that the people who would be reading this would value Arnold's physique and would want to look like him.
Photo #2
1. What do you see? How does he look?
I see a well-dressed Arnold with a cheesy smile pointing at me. Why is he pointing at me? I don't like people pointing at me! I also see a seductive picture of a woman next to the picture of Arnold. I think this is maybe placed here to make Arnold look more appealing. He looks like he is trying to hard to be pleasant. The smile is way too overdone. He definitely looks like a politician which isn't appealing to me either.
2. How does he make you feel?
He makes me feel uncomfortable. Like I said before, I don't like people pointing at me. I also feel that maybe he has something up his sleeve. His eyes look like they know something I don't. He looks a little sneaky.
3. What do you think about this person now? How does he make you feel?
I think this person is like most other politicians. I think he is sneaky and an over actor. The fact that he is an actor just makes me think he is putting on this facade of pleasantness. I think he is trying way to hard to look nice and its coming off as looking a little scary. I think babies would cry if they saw his face looking like this.
4. How does he look. How do these "looks" influence how you feel?
He looks like he's trying to be nice and confident. He also looks like he wants me to do something since he's pointing at me. He looks well dressed. His hair looks a little messy. I think he is trying to make his eyes look seductive and appealing but they come off looking sneaky and over-confident. His looks give me an overall impression that he is a politician. Which is what he is so I suppose that is a successful representation of how he wants to look. I however don't like politicians, so I don't like how he looks in this picture.
5. What lifestyles, values, points of view are represented or omitted?
Since this is Esquire magazine, a wealthy and political lifestyle is represented. Arnold is very well dressed and is wearing a rather large diamond ring which also targets a wealthy upper class. Maybe that is why I don't like this picture, because I am not upper class and I don't value the things that an upper class would value. A wealthier class may value over-confidence which is something I do not value. The target audience for this magazine and photo is definitely a wealthy, and political minded one.
6. (For both pictures) What are the differences between the two covers? What techniques are used to attract your attention? Pay attention to body language, clothing, camera angles, lighting, color, eye contact, ect.
The differences between these photos are drastic ones. The first photo gives off a sense of fierceness while the second photo is trying to depict a niceness and confidence. In this first photo Arnold's body language is one of not caring about the audience. He is turned away and not making eye contact. In the second photo Arnold's body language shows he is trying to engage the audience bu looking at them, leaning in, and pointing to them. The clothing in the first photo is ragged and poor looking. It shows the viewer that once again, he doesn't care what they think because he knows he looks good. In the second photo Arnold is very well dressed which shows he wants people to think highly of him. The colors in the second photo are all bluish which gives a calm and pleasant veiw. In the first photo, the red coloring and bold letters give off an angry and feirce appearence.
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